Artificial Intelligence (AI) is rapidly transforming various industries, and one area that’s been greatly influenced is public relations. AI, with its capacity to generate lifelike content, is making changes to the way in which…
Marketers have been struggling with the constant changes to Twitter since Elon Musk’s takeover. With monetisation, reading limits and staffing cuts, the social media platform has been in crisis. Then along comes Threads, a new…
A great website not only helps to build your brand, but it’s also the most effective way to draw people in and build trust. First impressions count and if users find your site too plain…
In 2023, social media platforms are continuing their rapid evolution, with Twitter and LinkedIn already announcing significant changes to their platforms. Here are some interesting updates this year: LinkedIn Post Scheduling – This…
When done correctly, newsjacking can be a powerful tool for your public relations strategy. It can be a great way to insert your brand into the news cycle, making your organisation appear relevant and timely. …
PRPR is proud to be a company led by women. For International Women’s Day, we spoke to our CEO, Allie Andrews, about being a woman in the industry, and her experience writing CREST’s inclusion and…
Video is an essential component of most successful marketing campaigns. With the rise of online video platforms like YouTube, Vimeo, and TikTok, businesses are now able to reach a wider audience more easily and cost-effectively…
An estimated 19.1 million people in the UK alone now listen to podcasts. Creating a podcast allows you to showcase your team’s expertise, build a community and engage with potential customers. If you have…
Short videos are one of the best ways you can engage with your audience over social media and through your website. In 2021 the average person is spending 100 minutes every day watching online videos…
A webinar can be a very easy and cost-effective way to engage with your audience, attract potential clients and increase brand awareness. Here are our top tips to get the most out of your own…
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